
Social Media Toolkit
#BloodCancerUnitedVisionaries
Social Media Toolkit
#BloodCancerUnitedVisionaries
The world deserves to see the impact Student Visionaries of the Year participants make. Make sure to chronicle your experience on all of your social media channels.
Candidate/Team Member Sample Post Copy
- I’m excited to share that I’m a candidate/team member for [TAG @Blood Cancer United]’s Student Visionaries of the Year [insert campaign year] campaign!
Over the next seven weeks, I’ll be taking on a leadership challenge to support people affected by blood cancer and contribute to a future where more is possible for them.
[Insert your personal “why"]
Support my campaign here 👉 (Insert personal fundraising page) #BloodCancerUnitedVisionaries - Do you want our generation to be the one that helps create a better future for people affected by blood cancer? 🧐
That's why I'm a part of [TAG @Blood Cancer United]'s Student Visionaries of the Year [insert campaign year] campaign!
As a Student Visionary, I'm part of a group of young leaders who help make support and resources more accessible for people facing blood cancer.
Support my campaign here 👉 (Insert personal fundraising page) #BloodCancerUnitedVisionaries - Did you know that more than 70% of FDA-approved blood cancer treatments since 2017 were advanced with support from [TAG @Blood Cancer United]?
That’s the kind of progress we work toward as Student Visionaries of the Year—young leaders taking on a seven-week experience to support people affected by blood cancer and imagine a better future.
Support my campaign by donating through my page here 👉 (Insert link) #BloodCancerUnitedVisionaries

Parent Sample Post Copy
Utilize the photo of your child holding up the Signing Up to Save Lives sign or the graphics below.
I’m proud to share that my child, [child’s name], is taking part in [TAG @Blood Cancer United]’s Student Visionaries of the Year [insert campaign year] campaign.
Over the next seven weeks beginning [kickoff date], they’ll be joining other young leaders in a leadership program that encourages high school students to imagine a better future, challenge the status quo, and take meaningful action for people affected by blood cancer. Student Visionaries of the Year gives these kids a chance to step up, bring their communities together, and contribute to work that supports families facing a blood cancer diagnosis.
[Insert your personal connection/why here]
Support [child’s name]and their efforts by donating through their campaign page here 👉 [insert link] #BloodCancerUnitedVisionaries

SAMPLE GRAPHICS
On desktop, right click “save image as” or on mobile, press & hold until a prompt pops up and save image on your camera roll.
POSTING ABOUT: LEGACY TEAMS
Share your legacy. If you are a part of a legacy team, say it loud and proud! We encourage you to share your legacy team's photo. Create a carousel post sharing photos of your team how it has evolved. In the caption, tell your audience what it means to you to be a part of this team, and what you hope to achieve and carry on the legacy.
POSTING ABOUT: HONORED HEROES
Ask your local LLS Staff member to keep you up to date on your local honored hero. We recommend sharing his/her/their story on your social media to highlight special occasions and milestones such as celebrating your local hero’s birthday, end of treatment, etc.

SOCIAL MEDIA DO'S AND DONT'S
Thank you for participating in Student Visionaries of the Year! These guidelines were created to help you generate awareness and maximize the impact of your campaign. We look forward to working together.
DO'S:
- Tag Blood Cancer United in your posts!
- Tagging helps us see your content, engage with it, and share it when we can.
- How to tag: Type @ and select the verified Blood Cancer United account. See below for our handles.
- Use our Hashtags! #BloodCancerUnitedVisionaries in your posts so your content is connected to the campaign.
- Share your why!
- Talk about why you signed up and what this campaign means to you.
- Use your Voice:
- Keep your tone positive, approachable, and real. Add your personal flair to the templated sample captions while maintaining Blood Cancer United's message.
- Add a clear Call to Action. Tell people exactly where to support your campaign.
- IG: Add your personal fundraising link to your link in bio!
- FB/LI: Add your personal fundraising link directly to your caption!
- Use Instagram and Facebook Stories:
- Utilize sticker features such as: polls, question boxes, countdowns, etc.
- Don't forget to tag Blood Cancer United so we can engage!
- Engage with Blood Cancer United social media.
- Stay connected by liking, commenting, and sharing Blood Cancer United posts across all platforms.
DONT'S:
- Don't use negative, malicious, threatening, or discriminatory language in your posts.
- Don't share content from other accounts without permission.
- Don't modify any Blood Cancer United logo or brand assets.
- Don't create new hashtags for the campaign.
- Stick with #BloodCancerUnitedVisionaries
- Don't post anything that misrepresents Blood Cancer United.
- If you're unsure, ask your local staff member!










